Positioning
brands
for the future.
Positioning
Crafting future narratives. Defining key messages. Driving change.
Strategy
Brand- and business strategies. Focus on Profit, People & Planet.
Advisory
Empowering boards, leaders and teams through future knowledge.
Keynotes
Keynotes on impact marketing, megatrends and transformation
Brand Strategy
Keynotes
Advisory
Positioning
The world is shifting. Businesses shaping the future need a new kind of marketing. One that creates real connections and drives meaningful change. I help visionary brands turn complexity into clarity, crafting powerful strategies that fuel growth, impact, and credibility.
Positioning
Crafting future narratives. Defining key messages. Driving change.
Strategy
Futureproof brand- and business strategies. Focus on Profit, People & Planet.
Advisory
Empowering boards, leaders and teams through future knowledge.
Keynotes
Keynotes on impact marketing, megatrends and transformation
The world is shifting. Businesses shaping the future need a new kind of marketing. One that creates real connections and drives meaningful change. I help visionary brands turn complexity into clarity, crafting powerful strategies that fuel growth, impact, and credibility.
Positioning
Crafting future narratives. Defining key messages. Driving change.
Strategy
Futureproof brand- and business strategies. Focus on Profit, People & Planet.
Advisory
Empowering boards, agencies and teams through future knowledge.
Keynotes
Keynotes on impact marketing, megatrends and transformation
The world is shifting.
Businesses shaping the future need a new kind of marketing.
I help visionary brands by
crafting strategies that fuel growth, impact, and credibility.
Offer
Positioning
Future narratives and key messages
Brand
Strategy
Future-proof business strategy
Advisory
Empowering with future knowledge
Keynotes
Keynotes on transformation
New dimensions in marketing:
Inspiring clarity
to promote
future solutions
The Future Brand Model
Future Brand Model
© Nina Weiss, CC License
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
Future Brand Model
© Nina Weiss, CC License
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
Future Brand Model
The model provides pioneering core messages for sustainable communication and business strategies. It integrates corporate identity with the needs of future markets and the planet.
Profit
What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
Profit
Economic foundation –
What drives the market?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
People
Trust & Identity –
What drives us?
The strongest brands take responsibility. Social, environmental,
or economic sustainability while integrating transformation trends into their strategy.
Planet
Impact –
What does the world need?
Future Brand Model
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
Future Brand Model
The model provides pioneering core messages for sustainable communication and business strategies. It integrates corporate identity with the needs of future markets and the planet.
Profit
What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
Profit
Economic foundation – What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
Trust & Identity – What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
Impact – What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
In the future, brand and business strategy will become more interconnected. Many leaders quickly see how the three areas align within their company when looking at the Future Brand Model. It is not just about more planet; even the best solutions for the world need to sell to make an impact.
After a decade in classical marketing, I realized:
communication should drive positive impact—not just sell more.
Vision
After a decade in marketing, I realized: communication should drive positive impact—not just sell more. True transformation happens when future-oriented businesses succeed in the market, proving that new business models work and setting a standard worth following.
Collaborating exclusively with inspiring brands and companies that dare to rethink the norm for the greater good is my guiding principle.
Mission
Collaborating exclusively with inspiring brands and companies that dare to rethink the norm for the greater good is my guiding principle. Using Brand Marketing as a strategic force that drives real change.
Driven by the spirit of a new era — I embrace transformation with my whole being. My presence is dedicated to accompany a positive change.
Passion
Driven by the spirit of a new era — I embrace transformation with my whole being. My presence is dedicated to accompany a positive change. Whenever a minute is free, I immerse myself in the world of natural wines, mindfulness, or mountains.
Nina Weiss
Future Communication
Let us drive
global impact
Create clarity
Most of my clients have complex business models. I transform them into clear, actionable narratives. How that works? Read the Future Guide Marketing.
Set visions
For Fairafric, we created a vision that highlights the local impact of Ghana-produced chocolate, inspiring conscious consumer choices.
Make impact
As a co-creator and strategist of the Beyond Economy Festival, I foster live communication and partnerships that drive impactful business change.
Built creditbility
For Healversity, we set up a future brand strategy to empower health professionals with Epigenetics education, enhancing industry credibility
Reduce complexity
I work with Edding to design brand strategies that simplify and renew business models, making them future-proof and adaptable.
Transform
In collaboration with the Tomorrow university and Conscious Business Education I shape sustainable, innovative business practices for tomorrow.
Let us!
create clarity
to explain complexity, as done in The Future Project.
set visions
to highlight the impact offered by for example Fairafric.
create impact
through co-creation of the Beyond Economy Festival.
built creditbility
and communicate expertise for Healversity.
reduce complexity
in ecosystem positioning together with Sym.
transform
and improve education in the Conscious Business Education.
The world is shifting. Businesses shaping the future need a new kind of marketing. One that creates real connections and drives meaningful change. I help visionary brands turn complexity into clarity, crafting powerful strategies that fuel growth, impact, and credibility.
Proven Success
Sebastian Mittermaier
Management, Naturland
"Nina has an authentic manner, thinks strategically, has innovative ideas and conveys the topic of sustainability with enthusiasm"
Brigitte Santo
Board Member, mediation center
"Nina has done a great job for us in the area of positioning and strategy. She has a very refreshing and motivating demeanor - combined with her experience and professionalism, this is really very convincing and supportive."
Marcus von Hausen
Managing Partner, Zeichen & Wunder
"Nina is bursting with energy! At the same time, she never loses sight of the client's needs and her claim for truly sustainable solutions. This is how great new ideas are created together. That makes the cooperation very special."
Lets connect!
Trusted Worldwide
Raising Global Awareness
Collaborating with Visionaries Across Industries.
500+
Businesses Served: Partnering globally, we deliver tailored marketing solutions to meet diverse needs and goals.
200K
Monthly Website Visits: Our campaigns consistently drive significant traffic, boosting online presence and engagement.
$2M+
Gross Monthly Ad Spend: Managing substantial ad budgets, we optimize campaigns for high return on investment.
25+
Countries with Active Clients: Operating globally, our strategies ensure effective market penetration across diverse regions.