Nina Weiss
Communicate
to drive a positive
transformation.
Brand Expert
Speaker
Future Stragegist
Author
Lecturer
Speaker
Author
Nina Weiss
Brand Consult
Communicate
transformation
Marketing Expert
Lecturer
Knowing the game – long experience
Over a decade in international brand strategy, including BMW and Gore-Tex, has given me deep expertise in economy. Combining this with insights from futurology, positive psychology, and organizational development, I develop tools that help businesses
position themselves for the future.
Market success
with impact
As co-author of the Future Guide Marketing, I explore how brands can align with change and stay competitive while making a real impact.
"In a world deluged by irrelevant information, clarity is power."
Yuval Harari
Beyond Megatrands – Future:System
Understanding megatrends and transformation trends is essential for brands driving change. That’s why I integrate The Future:Project’s Future:System into my work—helping businesses navigate deep societal shifts and align their brand strategy with future developments.
"The Future Brand Model uncovers the sweet spot between real impact and market success."
The Future Brand Model
© Nina Weiss, CC License
Based on a systemic framework – my model
I created the Future Brand Model—a systemic framework that integrates People, Profit, and Planet. It enables brands to navigate transformation holistically and is already being taught at European universities.
Knowing the game
Over a decade in international brand strategy, including BMW and Gore-Tex, has given me deep expertise in economy. Combining this with insights from futurology, positive psychology, and organizational development, I develop tools that help businesses
position themselves for the future.
Market success
with impact
As co-author of the Future Guide Marketing, I explore how brands can align with change and stay competitive while making a real impact.
"In a world deluged by irrelevant information, clarity is power."
Yuval Harari
Future Brand Model
© Nina Weiss, CC License
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
Knowing the game – long experience
Over a decade in international brand strategy, including BMW and Gore-Tex, has given me deep expertise in economy. Combining this with insights from futurology, positive psychology, and organizational development, I develop tools that help businesses
position themselves for the future.
Future Brand Model
The model provides pioneering core messages for sustainable communication and business strategies. It integrates corporate identity with the needs of future markets and the planet.
Profit
What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
Future Brand Model
© Nina Weiss, CC License
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
Knowing the game – long experience
Over a decade in international brand strategy, including BMW and Gore-Tex, has given me deep expertise in economy. Combining this with insights from futurology, positive psychology, and organizational development, I develop tools that help businesses
position themselves for the future.
Future Brand Model
The model provides pioneering core messages for sustainable communication and business strategies. It integrates corporate identity with the needs of future markets and the planet.
Profit
What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
Transformation of our time – Future:Systems
Understanding megatrends and transformation trends is essential for brands driving change. That’s why I integrate The Future:Project’s Future:System into my work—helping businesses navigate deep societal
shifts and align their brand strategy
with future developments.
Future Brand Model
© Nina Weiss, CC License
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
"The Future Brand Model uncovers the sweet spot between real impact and market success."
The Future Brand Model
© Nina Weiss, CC License
Future Brand Model
The model provides pioneering core messages for sustainable communication and business strategies. It integrates corporate identity with the needs of future markets and the planet.
Profit
What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
A systemic framework – my model
I created the Future Brand Model—a systemic framework that integrates
People, Profit, and Planet. It enables brands to navigate transformation
holistically and is already being taught at European universities.
Future Brand Model
© Nina Weiss, CC License
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
"In a world deluged by irrelevant information, clarity is power."
Yuval Harari
Future Brand Model
The model provides pioneering core messages for sustainable communication and business strategies. It integrates corporate identity with the needs of future markets and the planet.
Profit
What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
Market success
with impact
As co-author of the Future Guide Marketing, I explore how brands can align with change and stay competitive while making a real impact.
Knowing the game
Over a decade in international brand strategy, including BMW and Gore-Tex, has given me deep expertise in economy. Combining this with insights from futurology, positive psychology, and organizational development, I develop tools that help businesses
position themselves for the future.
Market success
with impact
As co-author of the Future Guide Marketing, I explore how brands can align with change and stay competitive while making a real impact.
With over a decade in international brand strategy, including BMW and Gore-Tex, I combine economic expertise with insights from futurology, positive psychology, and organizational development to position brands for the future.
Knowing the game
True change start from within
Participation in networks like Inner Development Goals, Conscious Business Education, and Marketing For Future allows me to exchange knowledge and drive progress.
Transformation of our time –
the Future:System
Integrating mega trends and transformation trends help businesses navigate deep societal shifts and align their brand strategy with future developments.
True change starts from within –
and in networks
I am part of global innovation and business networks, including Inner Development Goals, Conscious Business Education, and Marketing For Future. These platforms allow me to exchange knowledge and drive progress in sustainable business and marketing.
Vision
Curiosity is key—and in my work, absolutely essential. Positioning brands starts by knowing and playing into latest developments.
Nina Weiss
Drive global Impact
What offers future communication?
create clarity
This is the space to introduce the business and what it has to offer.
set visions
This is the space to introduce the business and what it has to offer.
create impact
This is the space to introduce the business and what it has to offer.
built creditbility
This is the space to introduce the business and what it has to offer.
reduce complexity
This is the space to introduce the business and what it has to offer.
transform
This is the space to introduce the business and what it has to offer.
Let us!
Proven Success
Sebastian Mittermaier
Management, Naturland
"Nina has an authentic manner, thinks strategically, has innovative ideas and conveys the topic of sustainability with enthusiasm"
Brigitte Santo
Board Member, mediation center
"Nina has done a great job for us in the area of positioning and strategy. She has a very refreshing and motivating demeanor - combined with her experience and professionalism, this is really very convincing and supportive."
Marcus von Hausen
Managing Partner, Zeichen & Wunder
"Nina is bursting with energy! At the same time, she never loses sight of the client's needs and her claim for truly sustainable solutions. This is how great new ideas are created together. That makes the cooperation very special."
Lets connect!
Future Brand Model
© Nina Weiss, CC License
Developed to meet the needs of future-driven businesses, the model bridges identity, business strategy, and impact. It provides a systemic framework to align People, Profit, and Planet—ensuring brands are both competitive and future-proof.
Knowing the game – long experience
Over a decade in international brand strategy, including BMW and Gore-Tex, has given me deep expertise in economy. Combining this with insights from futurology, positive psychology, and organizational development, I develop tools that help businesses
position themselves for the future.
Future Brand Model
The model provides pioneering core messages for sustainable communication and business strategies. It integrates corporate identity with the needs of future markets and the planet.
Profit
What drives the market?
Understanding future market trends, customer needs, target groups and competitive differentiation is essential for long-term economic success.
People
What drives us?
Successful brands are built on authenticity. People engage with brands that communicate clear values, purpose, and a strong identity.
Planet
What does the world need?
The strongest brands take responsibility—focus on social, environmental, or economic sustainability while integrating transformation trends into their strategy.
True change starts from within – and in networks
I am part of global innovation and business networks, including Inner Development Goals, Conscious Business Education, and Marketing For Future. These platforms allow me to exchange knowledge and drive progress in sustainable business and marketing.
Trusted Worldwide
Raising Global Awareness
Collaborating with Visionaries Across Industries.
500+
Businesses Served: Partnering globally, we deliver tailored marketing solutions to meet diverse needs and goals.
200K
Monthly Website Visits: Our campaigns consistently drive significant traffic, boosting online presence and engagement.
$2M+
Gross Monthly Ad Spend: Managing substantial ad budgets, we optimize campaigns for high return on investment.
25+
Countries with Active Clients: Operating globally, our strategies ensure effective market penetration across diverse regions.